Keep E-Myth.
Run it with AOS.
Gerber said work on the business, not in it. AOS is the version where the work on the business is already done for you. It is also Mario's favorite business book of all time.
The shared spine.
E-Myth and AOS were built for the same insight: founder-led companies need a system, not heroism.
Work on the business, not in it.
Gerber's whole thesis. AOS does the in-it work so you stay on the business. The 61 roles run the day. You run the direction.
Build the franchise prototype.
Gerber wanted the business itself to be a turn-key system you could replicate. AOS ships the system already documented as living process, not a binder on a shelf.
Entrepreneur, Manager, Technician.
Gerber says the fatal assumption is that a great technician can run the business doing the work. AOS gives you the Manager and the Technician roles so the Entrepreneur in you is freed up.
Innovation, Quantification, Orchestration.
Gerber's business-development process. AOS missions iterate the work, Mission Control quantifies it, and the result persists in operating memory so it runs the same way every time.
You do not have to choose.
Keep E-Myth. Add AOS.
E-Myth runs your humans. AOS runs your agents. Founders we work with most often run them in parallel.
Run AOS with E-Myth. Common questions
Keep your E-Myth habit.
Install your AOS.
Twenty minutes to provision. Thousand dollars one-time. One hundred dollars a month on top. Pause anytime.